Executive Marketing Director · Global Financial Impact
Arizona · Licensed Financial Agent · Multi-State
"Discipline is the bridge between goals and accomplishment. I help veterans and sales professionals cross it — into wealth, freedom, and a career built on mission."
Colby Dirickson · GFI
DISCIPLINE
into wealth.
Colby Dirickson served his country before he served his clients — and the values forged in military service are the same ones he brings to every conversation: integrity, directness, and an absolute commitment to mission completion.
As an Executive Marketing Director at GFI Global Financial Impact, Colby has built a practice around two groups who are chronically underserved by the financial world: military veterans transitioning into civilian life, and high-drive sales professionals looking to break through income ceilings and build something they actually own.
His approach is tactical and no-nonsense. Colby uses NLP-driven communication frameworks to cut through noise, break down complex financial strategies into clear action steps, and move people from confusion to confident decision-making. Your next level isn't luck — it's the right system, the right culture, and someone in your corner who's been in the field.
Veterans First
Creating financial security, leadership opportunities, and career paths that honor your service. Your discipline is your greatest asset — Colby shows you how to monetize it.
Sales Professionals
Mastering NLP-driven communication, tonality, and closing strategies to increase income and influence. Stop trading time for dollars. Start building scalable income.
Leaders & Owners
Scaling into ownership, equity, and legacy through GFI's proven agency model. Build a business that works when you're not in the room — and a legacy that outlasts you.
MILITARY
VETERANS
Transition with purpose. Build with discipline.
You've already proven you can follow orders, lead under pressure, and complete the mission at any cost. The financial services industry needs exactly that. Colby translates military discipline into a career — and a financial legacy — that honors everything you've sacrificed.
- Civilian career transition support
- Financial security planning for vets & families
- Leadership pathway into agency ownership
- Income that rewards discipline, not degrees
- A mission-driven team culture you'll recognize
- Benefits and protection products for service families
SALES
PROFESSIONALS
Break the ceiling. Build the business.
If you're already closing deals, you already have the hardest skill. Colby adds the vehicle: a high-commission, ownership-model career in financial services with GFI's carrier network, NLP training, and a culture built for top performers who want to own something real.
- NLP communication & tonality mastery
- Proven closing frameworks for financial products
- Uncapped income — no salary ceiling
- Agency ownership & equity opportunity
- GFI's national training & mentorship network
- Scale a team — build generational wealth
PROTECTION.
Growth. Legacy.
Through GFI's carrier network, Colby provides access to best-in-class financial protection and wealth-building products — structured around your mission, not a generic sales script.
Understanding Your Financial House
Before choosing products, you need a strategy. Colby walks every client through a complete financial review — assessing protection gaps, income exposure, and long-term legacy goals — then builds a plan that actually fits your life.
Pure protection for the people who depend on you. Simple, affordable coverage for the years that matter most.
Permanent coverage that builds guaranteed cash value. A financial asset, not just a policy.
Market-linked growth with downside protection. Build wealth tax-advantaged while protecting your family.
Guaranteed income streams you cannot outlive. Turn savings into a reliable retirement paycheck.
Ensure your family keeps the house if the unthinkable happens. Protect your biggest asset and biggest responsibility.
Dignified coverage that spares your family from financial burden at the hardest moment. Simple approval, immediate peace of mind.
Protect and transfer wealth on your terms. Wills, trusts, and strategies that honor your legacy.
Fund education without raiding retirement. Smart, tax-efficient strategies that grow with your child.
Replace your paycheck in retirement. Build the income streams and strategies for a life fully on your terms.
THE MISSION
brief.
Four steps. No fluff. Just a clear path from where you are to where you want to be.
Reconnect
A direct conversation — no sales pitch. Just an honest look at where you are, where you want to go, and whether Colby's the right person to help you get there.
Assess
A complete financial review: income protection, wealth gaps, retirement exposure, and legacy goals. You'll see your full picture — probably for the first time.
Strategize
Colby builds a custom plan around your life. Products, timing, and structure — aligned to your specific mission, not a templated solution.
Execute
Move forward with clarity and confidence. For those who want to build a career, this is where your agent journey begins — with a system designed for you to win.
Your next level isn’t luck. It’s leadership, communication, and the right vehicle. I spent years learning that in uniform — now I help others apply it in business and in life.
— Colby Dirickson · US Military Veteran · GFI Executive Marketing DirectorREADY TO
change your life?
Whether you’re a veteran ready to build something in the civilian world, a sales professional who’s hit your ceiling, or a family that needs real financial protection — the conversation starts with one call.